As our lives move more indoors for the winter, using plants as a focal point helps keeps the spirit of summer alive. So, show customers how to create interior interest that keeps their horticultural passion alive. This also means that low-light and easy-care options are crucial.

interior plant focal pointA Bold Statement

Promote plants your customers won’t normally consider bringing inside for a bold statement. So, a large grass arrangement in the living room reminds customers of summer patio weather. When labeling, use inspiring product photography to show shoppers how it could look in their spaces.

houseplant on shelf
A More Traditional Focal Point

For more traditional indoor plants, enhance labels with innovative labeling techniques. When the label shines in the light, shoppers are drawn to classic plants perfect for their spaces. These are the kind of plants that are perfect for bookshelves, tabletops, or kitchen window sills.  Keep things simple by also promoting low-light plants that will thrive inside during the winter.

succulents on coffee table

Easy-Care Plants

Succulents and cacti are already small, low maintenance plants that are big hits with new gardeners. These are also perfect items to promote during the winter for people who are still developing an interest in horticulture. So, go above and beyond to make the overall experience simple. Use labeling technology to connect shoppers to tutorials, and guides on plant care. Or, try a booklet-style label to expand on the label content and provide answers right there in-store.

This also helps for customers getting low maintenance plants as gifts during the holiday season. By helping the shopper, you help the gift recipient too. These are items that make for easy tabletop, kitchen, and bookshelf spaces as well. They’re perfect for students or those living in small spaces.

Learn about the labeling and automation solutions that Label Gator offers. So, see how you can save time, money, and even labor with our Product Guide. Click here to download the guide.

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